Get Smart About Antibiotics Week

November 15-21, 2010

APUA is proud to be a 2010 partner of the CDC Get Smart About Antibiotics Week. Get Smart About Antibiotics Week is an annual effort to coordinate the work of CDC’s Get Smart: Know When Antibiotics Work campaign, state-based appropriate antibiotic use campaigns, non-profit partners, and for-profit partners during a one week observance of antibiotic resistance and the importance of appropriate antibiotic use. 

About the CDC Campaign
How to Become a CDC Get Smart Partner
APUA Fact Sheets
CDC Brochures
CDC Podcasts

About the CDC Campaign

In response to rising rates of resistance and inappropriate prescribing, the Centers for Disease Control and Prevention (CDC) launched the National Campaign for Appropriate Antibiotic Use in the Community in 1995. In 2003, the campaign was branded and launched as Get Smart: Know When Antibiotics Work.

This campaign aims to reduce the rate of rise of antibiotic resistance by:

1. Promoting adherence to appropriate prescribing guidelines among providers,
2. Decreasing demand for antibiotics for viral upper respiratory infections among healthy adults and parents of young children, and
3. Increasing adherence to prescribed antibiotics for upper respiratory infections.

The Get Smart campaign targets the five respiratory conditions that in 1992 accounted for more than 75% of all office-based prescribing for all ages combined: otitis media, sinusitis, pharyngitis, bronchitis, and the common cold.

The 2010 observance also marks the first year of an international collaboration, which will coincide with European Antibiotic Awareness Day and an observance day in Canada, both on November 18, 2010.


How to Become a CDC Get Smart Partner

There are many opportunities to collaborate in promoting appropriate antibiotic use, including, but not limited to:

  • Providing education to healthcare consumers
  • Distributing healthcare provider detailing sheets reviewing appropriate use guidelines
  • Developing local level appropriate antibiotic use campaigns, including educational products Collaborating with Get Smart and local level programs on projects
  • Exchanging in-kind services with Get Smart or local level campaigns
  • Providing assistance to local level campaigns in producing educational materials or sponsoring events
  • Delivering presentations on appropriate use to interested parties

For more information on partnership opportunities, please contact


CDC Brochures

  • Cold or Flu. Antibiotics Don't Work For You This tri-fold brochure briefly explains the difference between bacteria and viruses and how bacteria become resistant. It also answers some common questions about when it is and is not appropriate to use an antibiotic.

  • A Veces, el Remedio es Peor que la Enfermedad This tri-fold brochure briefly explains the difference between bacteria and viruses, what antibiotics are, and how bacteria become resistant. It also answers commonly asked questions about when a child does or does not need an antibiotic. (in Spanish)

CDC Podcasts






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